Storytelling with Data: A Data Visualization Guide for Business Professionals
Don't simply show your data—tell a story with it!
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation.
Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to:
Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!
What people are saying - Write a review
LibraryThing ReviewUser Review - jonas.lowgren - LibraryThing
This is an engaging and approachable entry-level book on data presentation in business contexts. Knaflic covers some foundational graphic design and layout principles for a number of effective graph types, all within a framework of knowing your audience and conveying your message. Read full review
LibraryThing ReviewUser Review - Neale - LibraryThing
A great book to help you create better charts/graphs. (Note: I call them charts because I use Excel – graphs may be the correct term.) The book explains many visualisation concepts and backs it up ... Read full review
the importance of context
choosing an effective visual
clutter is your enemy
focus your audiences attention
think like a designer
dissecting model visuals
lessons in storytelling
pulling it all together