Starting an Etsy Business For Dummies

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John Wiley & Sons, Aug 28, 2017 - Business & Economics - 384 pages
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Turn your hobby into revenue with an expertly-run Etsy shop

Starting an Etsy Business For Dummies is the all-in-one resource for building your own successful business. Arts and crafts are currently a $32 billion market in the U.S., and Etsy is the number-one way to grab a piece of it for yourself. Sales through the site are rising, fueled by Pinterest, Instagram, and other social media—so there's never been a better time to jump into the fray. This book shows you everything you need to know to get set up, get things running, and build your business as you see fit. From photography and sales writing, through SEO, homepage navigation, and more, you'll find it all here.

This new third edition has been updated to cover Etsy's newest seller tools, including Pattern, Etsy Manufacturing, Etsy Shop Updates, and the Dashboard, with expert guidance on QuickBooks Self-Employed to help you keep your business's finances under control. With helpful information, tips, tools, and tricks, this book is your ultimate guide to building your own Etsy shop.

  • Showcase your products to their best advantage with great photographs and compelling listings
  • Learn the technical side of setting up shop and processing orders
  • Manage your storefront efficiently using the latest Etsy tools and features
  • Increase sales by connecting with other vendors and promoting on Pinterest

Are you an artist, crafter, artisan, or craftsman? Etsy can be another great revenue stream. Are you just curious about whether your projects would sell? Wade in gradually to test the waters. Etsy is home to businesses of many sizes and types, and Starting an Etsy Business For Dummies shows you how to stake your claim.

 

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Contents

Introduction 1
3
Commune System Exploring
5
Lets Get This Party Started Signing Up
17
Theres No Place Like Home Discovering Etsys Home Page
29
Account Trackula Navigating Your Etsy Account and
43
Buy and Buy Finding and Purchasing Items on Etsy
55
Safe Word Maintaining Privacy and Safety on Etsy
69
If You Build It They Will Come
81
The Ship Hits the Fan Shipping Your Items
191
All Up in Your Bidness Handling
211
Youve Been Served Providing Excellent Customer Service
231
Business as Usual Managing Your Etsy Store
247
Growing Your Etsy Business
269
Community Building Joining the Etsy Community
293
OMG Did You Hear? Keeping Up with Etsy News
307
A LoveLove Relationship Showing Your Love
315

Come on In Creating an EyeCatching Storefront
89
Policy Academy Setting Your Shops Policies
109
The Price Is Right Pricing Your Pieces
119
She Sells Seashells And More
129
Word Up Composing Engaging Titles and Descriptions
153
Selling Like Hotcakes Listing Your Items
165
Wrap It Up Closing the Deal
185
Help Getting It When You Need It
325
The Part of Tens
333
Ten Strategies for Marketing Your Etsy Shop
339
Index
343
Starting an Etsy Business For Dummies 3rd Edition
344
Copyright

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About the author (2017)

Kate Shoup is the author of numerous crafting books, including Not Your Mama's Beading, and Rubbish: Reuse Your Refuse. Kate Gatski is an artisan, an entrepreneur, an educator, a veteran Etsy seller, and a member of the Full Time Etsy Crafters Team an exclusive group for full-time or high-volume Etsy sellers.

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