Wanting: The Power of Mimetic Desire in Everyday Life
* Financial Times Business Book of the Month * Next Big Idea Club Nominee *
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Wanting: The Power of Mimetic Desire in Everyday LifeUser Review - Publishers Weekly
Burgis (Unrepeatable), a business professor at the Catholic University of America, argues in this fascinating treatise that desire is often misdirected. His focus is on mimetic wanting, a theory ... Read full review
Reviewed by Erin Nicole Cochran for Readers' Favorite
Wanting: The Power of Mimetic Desire in Everyday Life by Luke Burgis reads like holding the physical representation of an epiphany or the holy grail. The amount of knowledge it imparts is staggering, revealed in a way that flows naturally. As the pages continue to turn, Wanting feeds the brain, igniting synapses. On page 64 Burgis states, “Mimetic desire is the real engine of social media. Social media is social mediation—and it now brings nearly all of our models inside our personal world.” Burgis embeds into Wanting viewpoints and quotes from many that had a hand in describing mimetic desire in their own works as well as the founding father of the mimetic theory itself. A man who wore many professional hats, René Noël Théophile Girard was a philosopher, an author, and a professor. The utmost respect that Burgis holds for Girard is undeniable.
Luke Burgis’ Wanting: The Power of Mimetic Desire in Everyday Life opened my eyes in a way that they have never been opened before. Not only is the knowledge in Wanting a gift, but it feels on the level of bestowing a superpower upon someone. You learn how to look at the world around you and your place in it and change for the better. And changing yourself will change your world. Wanting by Luke Burgis is one of those books that makes you wonder why you’ve been reading fiction when the reality that we live in is so much more intriguing.