Front cover image for The art of choosing

The art of choosing

Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose
eBook, English, 2010
First edition View all formats and editions
Twelve, New York, 2010
1 online resource (xiii, 329 pages) : illustrations
9781599958873, 9780446558716, 1599958872, 0446558710
882915454
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