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WorldCat.org

Campaigns and ElectionsEvidence Against Campaign EffectsA Model of Campaign EffectsNominating ConventionsThe Effect of DebatesCampaigns, National Conditions, and US Presidential ElectionsThe Role of Campaigns in US Presidential Elections

Combining actual election results and empirical evidence with data on additional factors such as media coverage, Thomas M. Holbrook develops a model for testing campaigns, and proves how campaigns play a key role in shaping public opinion

Do campaigns matter?